The Comfort Crisis

“This creep phenomenon applies directly to how we now relate to comfort, said Levari. Call it comfort creep. When a new comfort is introduced, we adapt to it, and our old comforts become unacceptable. Today’s comfort is tomorrow’s discomfort. This leads to a new level of what’s considered comfortable.” (Michael Easter, The Comfort Crisis)

We’re constantly getting comfortable with our lives. Each comfort replaces other comforts, and we get deeper and deeper into the comfort hole, making it harder to get out.